Google is a company that appears to be spreading its influence throughout the world at a rapid pace and one has to consider whether or not this company is taking over the world. Since the internet is such a widely used entity all over the world and Google receives more hits than any other website, it certainly makes sense that Google might be the most powerful and influential entity in the entire world. While the company is generally not considered to be malicious, you have to wonder what the future holds if this company continues to spread its sphere of influence worldwide.

Google was started in 1996 as a research project, as founders Larry Page and Sergey Brin came up with the idea while they were PhD students and Stanford University. They believed that the traditional method of ranking websites was highly flawed and, therefore, they wanted to come up with an improved method. They had little idea that things would explore the way that they have, as Google has since become a multinational corporation.

The first thing that Google began to do was evolve from a mere search engine company to an all around online presence. The company has gone through several acquisitions over the years, starting with buying out a company called Keyhole, Inc. This company had previously developed a product called Earth Viewer, which is now known as Google Earth. Google Earth is a highly controversial program that the company is involved with, as many believe that it infringes on individuals’ privacy. Through satellite images, users can see nearly any location in the world and the technology in expanding even further. Over the past couple of years, Google has begun installing cameras in designation land based locations, which allows users to view these places as well. Once again, there are those who argue that this is an invasion of privacy that the company should not get away with.

The next major acquisition for the company was YouTube, which is the largest online video site in the world. This gives Google unlimited power over the media, as YouTube is extremely popular and many people use it more than they watch television. The main problem with Google having control over YouTube is that they can decide what is posted and what it not. So far, only questionable or copyrighted content has been removed, so the fact that this company is owned by Google has yet to become a problem.

Recently, Google has begun to get involved in new ventures, such as its Gmail campaign. Gmail is a web based email option for users, which puts Google into direct competition with other web mail companies like Yahoo and MSN. In addition, Google has released a web browser called Chrome, which is entering into competition with Internet Explorer. These new battles with Microsoft should be interesting, as no company has been able to challenge the software giant to this date.

As Google continues to grow, we can only imagine what the future holds for the company. There have been rumors recently about the company releasing things like mobile phones and their own operating system, but we will have to see if any of these ideas come to fruition. If Google was to release its own operating system, it would further its battle with Microsoft, which would be an interesting situation to watch. Eventually, we could see Google overtake Microsoft and become the worldwide leader in software and operating systems, in addition to being the most visited website on the internet.

One thing to remember is that Google was originally built on the idea that a friendly company could be successful. Thus far, we have heard very little about unethical practices from within the company, although there have been complaints about the company offering lower than average starting wages. If Google truly is taking over the world, it would be refreshing to see a company that is about more than greed being that successful, as this would definitely be against the norm. It does remain to be seen, however, if that level of success would change Google, as it would definitely be a level of success that has not been seen online before.

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